Supporting Your Practice With Free Resources and More
We're dedicated to helping eye care professionals like you connect with consumers of all generations about their vision needs. Use these resources to learn how to turn conversations into relationships that grow your practice.
Patient Journey
There’s more to navigating the first step in the journey. Learn how to attract potential patients on the first step of their journey to refractive surgery and eye care.
- View Download
Exploration Quick Guide
Educational Whitepaper
Learn how to attract potential patients on the first step of their journey to refractive surgery and eye care.
LASIK and Millennials
Born from 1981-1997, Millennials are digital natives who grew up with the Internet, so your website and social media play a big role in attracting them to your practice. These materials provide tips, tricks and insights into how to effectively engage with Millennials and help increase your LASIK business for years to come.
- View Download
Engaging with Millennials
Quick Guide
Get fast facts about tools you can use to attract Millennials to your practice.
- View Download
Engaging the Next Generation of LASIK Patients
Best Practices Article
Learn how vision care providers attract Millennial LASIK consumers.
- View Download
Millennials & LASIK: How to Attract & Create Experiences
Generational Case Study
Get insights into how to attract and create memorable experiences for the next generation of LASIK patients.
- Play Video
Engaging with Millennials
Webinar (50 min)
Click to watch and learn why Millennials want LASIK and how to provide an in-practice experience they'll remember for years to come.
- Order Now
Millennials & LASIK Displays:Order # 852-177-00
In-Practice Promo Materials
Show Millennials (and every patient) you have financing options available to help them pay for LASIK. Order today.
Gen X, Baby Boomers and Presbyopia
As patients enter their 40s and beyond, Gen Xers and Baby Boomers may experience changes in their near vision, but may not be familiar with treatment options to help them see clearly again. Use these resources to learn how to educate and connect with these generations of patients so they feel comfortable coming to you to treat presbyopia.
- View Download
Engaging with Gen Xers
Best Practices Article
Learn how to attract Gen Xers to your practice with useful insights.
- View Download
Engaging with Boomers
Quick Guide
See how Baby Boomers make healthcare decisions so you can connect with them more effectively.
- View Download
Engaging Gen X and Boomers About Presbyopia
Best Practices Article
Get tips from vision providers to help attract and educate patients about presbyopia and treatment options.
- Order Now
Gen X Displays: Order # 852-178-00
In-Practice Promo Materials
Show all of your patients you accept CareCredit to help them achieve clear, precise vision both near and far. Order today.
- Order Now
Young Boomers Displays: Order # 852-179-00
In-Practice Promo Materials
Let all patients know you accept CareCredit to help them see clearly at every age. Order today.
Dry Eye
Patients of all ages experience dry eye symptoms, which can be caused by anything from excessive screen usage to eye surgery to medical conditions. Use these resources to learn ways to educate patients about dry eye disease and attract them to your practice for treatment.
- View Download
Connecting with Dry Eye Patients of Every Generation
Best Practices Article
Get tips from other providers for educating patients about dry eye, available treatments and financing.
- Play Video
Millennials to Boomers Part 2
Webinar (1 hr)
Understand how dry eye affects patients of all ages and get tips on how to engage with them to increase treatment acceptance.
- View Download
Dry Eye: Millennials to Boomers
Generational Case Study
Get in-depth information on how to engage patients about dry eye, including diagnosis, treatment, financing and referrals.
- Order Now
Patient Facing Displays
In-Practice Promo Materials
Connect with patients with in-practice displays that show them you provide vision care for every age. Order today.
Seniors
Cloudy vision caused by cataracts can keep patients from seeing all the important moments in their lives. Learn how to connect with cataract patients and let them know how CareCredit can help them achieve the unclouded vision they want.
- View Download
Engaging with Seniors
Quick Guide
Understand how Seniors make healthcare decisions so you can engage with them more effectively about cataracts and premium lenses available to treat them.
- View Download
Engaging Boomers and Seniors About Cataracts
Best Practices Article
Learn how other providers engage patients about cataracts and help them move forward with the premium options you recommend.
- Play Video
Seniors – Cataracts & Fading Vision
Webinar (48 min)
Watch and learn how cataracts impact Senior patient’s quality of life, and how financing options like CareCredit can help them get the cataract surgery they need.
Special Reports: Valuable Insights from Providers & Patients
These detailed reports include feedback from surveys and interviews to help you stay up to date with trends and engage more effectively with patients of all generations.
- View Download
Ophthalmology Path to Purchase Whitepaper
Educational Whitepaper
Updated for 2018. Get the latest insights into how patients purchase vision care, so you know what information they need to move forward.
- ViewDownload
2018 Refractive Premium Trends Report
Find responses from independent and group practices that reflect 2018 trends in refractive surgery and dry eye treatments, to help you grow your practice
Trends Report
